The opportunity
WHY TOAST?
01
A brand people love
Customers are proud to carry a TOAST cup. They tag us, come back week after week, and tell their friends. That's earned, not bought — and it means your store opens with a following, not a standing start.
02
Premium product
Award-winning coffee, indulgent milkshakes and trending iced drinks — every cup perfectly poured, every time. Consistency is non-negotiable, and it's exactly what keeps people coming back for their daily pick-me-up.
03
Made by us
Legendary hand-prepped toasties and a menu with a seasonal twist. Real food, made fresh, that keeps people coming back. Much of it is prepared at our own HQ and delivered ready to serve, so quality never slips.
04
Marketing that works
A brand with real personality and a marketing team that helps every new store launch with a bang — and keeps the buzz going. From social media to local campaigns, we hand you the assets and the know-how.
05
Established systems
Toast POS, Nory, Slack and Bright HR — all set up and supported by us, so the day-to-day just works. You spend your time with your team and your customers, not wrestling with software.
06
Community at heart
A team that feels like family and a place locals love. When you join TOAST, you're never on your own. Through Coffee for a Coffee, every store gives back to the community it serves.
The Buy-Back Guarantee
Put in the effort and it doesn't work out? We'll buy your franchise back.
No other UK coffee franchise offers this. It's how we show we believe in the model — and it takes the fear out of taking the leap.